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Area Around Fountain Square To Be Renamed And Rebranded

Genius of Water statue

Photo: Richard Sharrocks / Moment Open / Getty Images

The blocks surrounding Fountain Square in Cincinnati will now be known as the "Fountain District" as part of a new branding campaign by 3CDC. The goal is to attract more visitors to the area and promote local businesses amid the Duke Energy Convention Center's closure for renovation.

The district will feature a signature logo, color scheme, and marketing efforts to highlight attractions like the Aronoff Center for the Arts and Sotto. The $100,000 branding project aims to make Downtown Cincinnati more inviting and vibrant, especially as foot traffic increases in the evening hours.


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