T-Roy

T-Roy

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‘Got Milk?’ Slogan Is Officially Coming Back 6 Years After It Was Retired

Due to the rise in sales, the Got Milk slogan is returning after 6 years of retirement.
  • The pandemic has been good for milk sales.
  • Year to year, milk sales are up 21%.
  • Prior to the pandemic sales were struggling as people turned to alternatives like almond, soy and oat rose.
  • People purchased more milk as kids were home eating more cereal, baking and cooking.
  • Things were so bad, two of the biggest dairy producers, Dean Foods and Borden Dairy filed for bankruptcy within the last year.
  • Due to the rise in sales, the Got Milk slogan is returning after 6 years of retirement.
  • The new ads will not feature celebrities but instead feature viral internet memes and moments.
  • Have you used more milk during the pandemic?

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