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The snack that smiles back just got a lot more spellbinding!
Goldfish revealed the creation of their newest, limed-time flavor on Tuesday (February 4), inspired by one of the most popular film series of the 21st century.
If the words "Wingardium Leviosa" and "Expelliarmus" mean anything to you, and you've taken more than one sorting hat quiz to decipher your Hogwarts House, then this new Goldfish flavor is what you've been waiting for! Inspired by a popular drink served at the Three Broomsticks Inn, the flavor in question features hints of butterscotch, vanilla, and magic (of course), per Food & Wine.
So, what exactly is Goldfish's new flavor? You guessed it!
Harry Potter's very own...Butterbeer!
Mike Fanelli, the senior director at Goldfish, detailed the brand's latest creation, referring to it as an exiting new chapter.
"The Harry Potter Butterbeer partnership is an exciting new chapter in our journey of creating unforgettable flavors and shapes for our Goldfish Grahams portfolio. Following recent collaborations with cultural icons like Elf and Dunkin, we knew snackers were craving more sweet treats from everyone’s favorite fish-shaped snack. We can’t wait for Harry Potter fans and all snackers to try these delicious Goldfish Butterbeer flavored grahams."
Snackers unfamiliar with the drink will be able to taste the notes mentioned above, but professional Butterbeer drinkers will surely discover hints of "brown butter, cinnamon, and even a slight fruity note in each bite."
Butterbeer Goldfish will be available in stores nationwide beginning in March for just $3.69!
Check out Goldfish's official announcement below for more information.