Sportswear Company Challenges Flat Earthers to Photograph Planet's Edge

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A clever new marketing campaign from sportswear company Columbia offers Flat Earthers a sizeable prize if they can produce a photograph of the edge of the planet. The amusing challenge was reportedly put forward by CEO Tim Boyle in an open letter published in the New York Times and a video released on Monday. "This is a message to Flat Earthers," he wrote in the missive, "I've seen your manifestos, admired your diagrams, watched you stand proudly on your, well, flat ground. So here's the deal: it's time to put your map where your mouth is."

More on the amusing campaign, including the sizeable prize offered by the company, at the Coast to Coast AM website.


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